Built a stronger visual presence for a construction company in Pesaro through photo, video, and social content focused on real projects, team credibility, and quality of work.
What we did:

• Visual content and social media strategy
• Photo and video production on construction sites
• Content showing the building process, team, equipment, and completed work
• Short-form video editing for social media
• Branded visual materials and a consistent design style

Results:

• A stronger and more recognizable brand image
• A more professional social media presence
• Clearer presentation of the company’s expertise through real project content

Ongoing Marketing Partnership
Strategy - Positioning - Personal Branding - Websites - Video Content - Social Media
An ongoing marketing partnership focused on strengthening the personal brand and positioning.
What I did:
Developed the marketing strategy and brand positioning.
Designed and developed two websites.
Planned and produced video content.
Created educational, community-focused, and promotional content.
Maintained a consistent and recognizable brand presence.
Results:
Established clearer positioning and a stronger personal brand.
Created two professional websites supporting the brand.
Improved local visibility through targeted content.
Built a consistent foundation for ongoing marketing and communication.

When the website went down, Instagram became the main digital storefront. The work shifted from "just content" to making the café visible, recognizable, and easy to discover online.

What we did:
- Creative direction
- Shoot planning
- Photography
- Video production
- Editing
- Instagram content built around atmosphere, menu, and local visibility

Results:
- 1 clear visual direction for the brand online;
- Instagram turned into the main customer touchpoint while the website was unavailable;
- Content built to show the space, the menu, and the mood not just fill the feed.

Created a cohesive Instagram feed for a RAW dessert brand focused on sugar-free treats. The visual style was built to feel clean, natural, and appetizing, while clearly reflecting the brand’s healthy approach.
What we did:

• Content design and styling
• Photography of desserts
• Social media content for posts, reels, and stories
• Brand-consistent visual direction
• Captions and hashtags for a health-conscious audience

Results:

• A polished Instagram feed with a clear visual identity
• Stronger presentation of the desserts’ texture, freshness, and ingredients
• Content that helped attract and engage people interested in healthy desserts and lifestyle choices

Worked with Francesca to strengthen her personal brand and increase her visibility in the local market through strategic content and social media.
What we did:

• Content strategy and video concepts
• Photo and video content for Instagram
• Short-form video editing
• Instagram feed planning and visual direction
• Personal branding and audience growth
• Collaborations with local businesses and public figures

Results:

• A stronger personal brand
• Higher local visibility
• More engaging content and wider audience reach
• Clearer positioning as a trusted image consultant